Web 2.0 Without Fear and Anxiety

FREE SEMINAR!

WEB 2.0 WITHOUT FEAR AND ANXIETY

THURSDAY, APRIL 16, 2009 @6PM

WILKES COMMUNITY COLLEGE

LOWES HALL, ROOM 1707

WILKESBORO, NC

Join Wade Holloway and Jamee Perkins of WHVI Inc. Thursday evening at 6pm for an information filled mini-seminar that takes the mystery and anxiety out of Web 2.0 and personal media.

Discover how it can be used as an effective and efficient marketing tool.

"Web 2.0 Without Fear and Anxiety" will explain the seven primary classifications that comprise true Web 2.0 applications, and show you how to utilize the six W's of personal media effectively and inexpensively.

This information packed seminar will take place:

Thursday, April 16th at 6:00 pm
Wilkes Community College, Lowe's Hall  -  Room 1707

If you don't plan to market, you must plan to fail!  

Do not miss this opportunity!

Seating on a first come basis, however we will attempt to accomodate all attendees to this free event.

For more information contact Wade Holloway at 336-957-4900

http://www.whviinc.com  

The moment is now!

The time for change is at hand. The economy remains in the tank. Warren Buffet made some dire economic predictions last week, stating that in his opinion the economy would not begin to recover until 2010. I have always put a lot of faith in what the man says, indeed as do those who hold shares in Berkshire Hathaway, and the rest of the economic world for that matter.
To one degree or another, we are going have to change the way we do things. Not carrying around so much personal debt is a good way to start, but that point is a bit moot as I write this, so many of us are loosing jobs that we cannot even begin to reduce debt loads significantly. We can keep a handle on expenses though.
Web 2.0 applications can be an inexpensive and extraordinarily effective way to make up for a reduced advertising and marketing budget. The application of time, not money makes all the difference. While conventional marketing techniques require the broad net of broadcasting and print and direct mail. The narrow net of the 'narrowcast' can be so much more effective because your message is 100% targeted.
Time spent applying these new communications platforms like social media and blogging and podcasting, while being a bit time intensive, can yield remarkable results.
Use them, the moment is now!

Timing is the key

As experience usually makes clear to us ultimately, timing is the key. How many times has this happened to you? You manage to be in the right place at the right time and around the right people and something almost magical happens, everything comes together. The deal gets made, the agreement is signed or the wheels needing to turn begin turning and then that spark of an idea or dream of a goal becomes attainable.

In retrospect, just about everything great that happens is the end result of timing, everything being there and ready to mesh.
This new frontier of communications that we collectively call web 2.0 is following the pattern described above nicely, all sorts of great things are going to fall together in the next few years that are a direct result of the right place and time and people.

Web 2.0 is still a term, and quite an umbrella term at that. There are a lot of applications and platforms that crowd under it, all making it difficult to define and more difficult to determine where it is going. Check out this post: http://www.fastcompany.com/blog/allyson-kapin/radical-tech/death-web-20

But one thing is clear, one is better off being on the bus waiting it to drive on for its ultimate destination than standing on the curb and getting left behind.

Get on this bus!

Wade Gets A Gold Star from MCAI

Wade Holloway Awarded Golden Star Award by Media Communications Association, International

Wade Holloway, VP of Membership MCAI, Mid-Carolina's Chapter, awarded Golden Star Award for Meritorious Service by MCAI, Los Angeles/Orange County Chapter.

Hayes, NC (Perkins Media) Monday, February 9, 2009 -- Wade Holloway was shocked and honored to receive the Golden Star Award for Meritorious Service, from the Los Angeles/Orange County Chapter of MCAI for his efforts in supporting and producing the Annual MCAI ProTrack Conference and Media Festival. The festival is a professional development curriculm designed for a variety of venues, offering both innovative educational and professional networking experiences.

Mr. Holloway attended the conference in Los Angeles in late 2008 as part of his service to MCAI, Mid-Carolina's Chapter as the Vice-President of Membership. His award came due to his service to the professional film, TV, media production and creative community at large.

Wade Holloway is a professional Voice Actor, Producer, and CEO of WHVI, Inc. He currently co-hosts the Podcast Power Quarter Hour (www.podpowerquarterhour.com), available on iTunes, with his business partner Jamee T. Perkins (www.jameetperkins.com.) This allows Wade to share his knowledge of Web 2.0 and social media with anyone interested in powering up their web presence.

For additional information or to listen to Wade Holloway's voice acting demo reels, visit www.wadeholloway.com or call 336-957-4900.

About Perkins Media Productions:
Perkins Media Productions is a joint venture from husband and wife team, David and Jamee Perkins. David Perkins is a beloved weekend host, news producer at a local AM radio station and alumni of Wilkes Community College's Broadcasting Program. Producer and voice actor Jamee T. Perkins is an alumnae of Appalachian State University where she earned a degree in Communications and graduated Magna Cum Laude. She enjoys creating new characters with her husband and her work at a local FM radio station. Perkins Media Productions is a full-service Audio, Video and New Media production service. Professional Results, Personal Service...that's Perkins Media.

Contact:
Jamee T. Perkins
Perkins Media Productions
(336) 566-9586
jamee@jameetperkins.com

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The Emporer's New Clothes

Transparency.

It is this ingredient that lies at the center of web 2.0 utilization. Transparency is a good thing, but it can be a double-edged sword. Transparency works very well when you think of it in terms of interpersonal relationships and business dealings, but it didn't work out too well for the Emperor who demanded the finest suit of clothes in all the land (If you don't know this story, blame your parents)and in fact, was sold a bill of goods by a less than honest tailor, which resulted in scrutinizing looks from his subjects for all the wrong reasons.

Don't attempt to be transparent unless you really mean it, if you try to fake it, people will smoke you out.

Two great examples of faking it have been in the news this week quite often. The Peanut Corporation of America and Christian Bale.

If you're not real, it will come back to haunt you. If you venture into this brave new medium of web 2.0, be real. You will be embraced if you are, and outed if you are not.

Brother, Can You Spare A Dime?

As I write this the economic news is getting progressively worse and worse. Job losses by the score, and more promised in the future. In segments that you would have thought were pretty secure. The healthcare industry has been affected, folks are afraid to spend money even to maintain their health.

Most of you reading this, including myself, have no personal recollection of the Great Depression that swept our nation following the stock market crash of 1929. I live in an area in which the memories of those days are still firmly engrained into the psyche of the folks who call the Appalachian foothills home. Many old timers here, to this day have never regained their confidence in banks, and still, literally, carry their savings in their wallets.

These are the times that require intestinal fortitude (that’s guts) and patience. The bad times won’t last forever, tomorrow is a brighter day. A few days ago I saw an old fellow walking and as he walked he whistled an old song, popular years and years ago. “Brother, can you spare a dime?”

Now, consider this; the time has never been better to use this incredible new resource of web 2.0.

If you have lost your job, use it to market yourself to other potential employers. Not everyone is cutting jobs. While a lot of businesses will maintain the status quo for now, many will actually add jobs.

How about taking that leap of faith now and starting the business you have always dreamed of? If you know your trade, the help is there for you to market and promote yourself successfully, efficiently and inexpensively with web 2.0

But the main point I am trying to put across here is this; don’t let our shaky economy scare you…persevere!

Welcome to the Podcast Power Quarter Hour

Welcome to the Podcast Power Quarter Hour Blog:  Off The Clock, it's great to have you. 

Web 2.0 is a little term with big implications. Let's keep it simple. It's the next step of the internet. It is now two-way, thanks to smart people who spend lots of time figuring out ways to make computers play nice with one another and share. I call these great people "Techno Heads" and I am thankful for them. Really, I am, and you should be too.

I, however, am not one of them. I am a small business owner (well, not owner, WHVI is incorporated, "personage" you know, but you get the drift) and I need to market. 

Voice over is my bag. It is a great industry but certainly not what you call mainstream. I have to market a bit differently within the paradigms set forth by the great marketing minds who wrote all those rules. Web 2.0 came along and gave us another way to market and all the great marketing minds started writing the books on how to utilize it well. Many of the books are still being written. However, I have to wear glasses when I read. Wearing my glasses is a pain and I don't have time to sit around and read all damn day anyhow. 

Let's just do this!

How about a no holds barred venture down the Web 2.0 marketing path, in plain English and out here in the wide open for everyone to see? Warts and all! I mean, Web 2.0 is all about interacting right? Let's you and I interact with each other and some of these people who are out there rewriting the rules and come up with new and intriguing ways of marketing through this interaction. 

Todd O'Niell joined us on the premier episode of the PPQH and made it clear that the technology is out there and isn't outrageously expensive, you just have to do it. But, where to start, I wondered? Then I answered myself...right here!

We are simply going to learn by doing and rely on two factors. That there are so many others who want to utilize this great new evolution of the internet and would like to participate with others. There are those who are pioneering the methods today and are anxious to share their passion for and knowledge of this new medium with us.

They all converge here at the Podcast Power Quarter Hour!

No smoke and mirrors, no thinly disguised sales pitches. A real and honest experiment in building a community of like-minded people!

Stay tuned, we're only just beginning! Participate with us!